Welcome to the first episode of "How to Make Your Own Content," a series designed to assist business owners in navigating the complex world of content creation for social media platforms. In this introductory episode, we delve into the critical topic of expectations and timelines for newbies in the social media content creation sphere.
the episode touches on the challenges of social media growth and aligning content with the interests of the platform. Philippe delves into the multifaceted objectives of social media platforms, emphasizing the significance of producing engaging and value-driven content to capture and retain audience attention.
The discussion extends to the concept of the 'better vs. fast vs. cheaper' triangle, illustrating the trade-offs and considerations involved in creating high-quality content. Philippe shares practical insights into the importance of crafting a strategic approach to content creation, emphasizing the need for a well-defined plan and persona targeting for effective social media engagement.
Join us in the upcoming episodes as we delve deeper into the key pillars of content creation, from pre-production and Equipment essentials to effective shooting techniques and the art of engaging editing.